That’s hundreds of new items each month and thousands every year – powered by 2 million individual consumer ratings.
Now you can track not only what chains are adding to their menus, but also what consumers think about each of those items.
Each item is evaluated by 500 consumers providing feedback on purchase intent, appeal, uniqueness, frequency, draw, and value.
Normative benchmarks are provided for every item in SCORES by segment, item type, and more. What’s more, these norms are based on comparisons with other items that have actually made it onto the menu.
Have a concept you want to test?
With SCORES, you can warehouse its results in a private secure database visible only to your company – with full benchmark reporting versus the thousands of other menu items captured in SCORES.
Use as a leave behind when working with your internal teams, operator customers, and other collaborators.
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|Dave Jenkins Client Solutions||