Future of Drink 2024 Preview: Top Beverage Trends in Beer, Wine, Spirits

This Future of Drink 2024 preview is your ticket to the most exciting beverage trends in beer, wine, and spirits.

Take a peek at some of the key alcoholic beverage trends emerging in restaurants, bars and other venues, from a “highbrow” interpretation of a college classic to a creamy, dreamy new liqueur. The preview also offers a look at a main venue for imbibing and a profile of the beverages consumers are most open to trying there, plus a look at demographics and other key consumer statistics.

Dive in for your first look at all this boozy inspiration for 2025 and beyond.

You’ll find all the alcoholic beverage trends you need to know to create innovative cocktails, unique non-alcoholic beverages, and cater to a diverse consumer audience by knowing what they want in every venue and experience.

Inside this report you’ll learn:

• A look at a new version of a classic drink that consumers are loving
• The elevated house party classic that’s getting an upgrade
• The organic ingredients that are making consumers mouths water
• The rise of a growing global ingredient in a new way
• A profile of a popular drinking venue and its typical customer

Dive in for your first look at all this boozy inspiration for 2025 and beyond: Download your copy today!