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2024 Midyear Food and Beverage Trends

Discover what’s winning on menus today and what’s ahead in the world of food and beverage.

Beverage Trends, Food Trends, Foodservice, Ingredient Trends, Innovation

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The 2024 Midyear Trends Report is here!

Want the latest food and beverage trends, as well as a pulse on how the foodservice industry is navigating challenges and what consumers want to see next?

Datassential’s Midyear Trends Report offers the foodservice ecosystem a comprehensive analysis of the current landscape, providing invaluable insights to navigate the evolving market.

From the highest-ranking menu and limited-time offer (LTO) concepts in the market right now, to a look at ingredient shortages, price increases and burgeoning and evolving food and drink trends, the report has everything you need to get and stay ahead in an ever-changing industry.

By filling out the form on the right, you’ll get free access to a preview of the annual Midyear Trends Report, featuring a look at the state of consumer behavior and dining preferences in the post-COVID era, a look at evolving preferences on everything from sugar alternatives and meat analogs to the sober curious movement, and of course – a broad look at food and beverage trends of today, and what we see for 2025.

This sneak peek will demonstrate the report’s potential to inform strategic decision-making, menu planning, and overall business operations in the ever-changing foodservice industry.

Get your free copy today!

Inside this report you’ll learn:
  • Foodservice operator insights on in-person dining, takeout, delivery and more
  • Consumer views on health and nutrition and how much it factors into dining out
  • Menu winners including top-growing dishes and beverages
  • A peek into gaming culture and how F&B operators are capitalizing
Insights in this report:
  • 46% of operators have seen an in-person dining uptick over the past year
  • 62% of consumers read nutrition labels when selecting new items at the grocery store
  • The beverage that won consumers’ value vote saw its price increase by 30% from last year