Top beverage trends for 2025 and beyond
In this webinar, Datassential experts Colleen McClellan, Kelly Dykhuizen, and Kyle Chamberlin share the latest alcoholic and non-alcoholic beverage trends expected to grow in 2025 and beyond, and how consumers across all demographics respond to emerging flavors and products.
Explore not just what trends are poised to grow in the world of alcoholic and non-alcoholic beverages, but also the strategies to amplify the right offerings to specific groups of consumers, including generations from Gen Z to Boomers, both on- and off-premise. Plus, dive into the latest innovations in categories including ready to drink, and learn how drinking habits vary by venue.
Stay ahead in the beverage industry with actionable insights for beverage manufacturers, on- and off-premise buyers, and beverage directors.
We cover:
- Emerging beverage trends driving market changes
- On-premise strategies evolving to meet new consumer demands and preferences
- Consumer differences in drinking habits and generational preferences
- Drink trends across different venues, highlighting location-specific offerings
- How to stay competitive and meet diverse consumer needs in the drink industry