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The Adult Beverage Episode

Beverage Trends, Consumer Insights, Webinar

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Recorded on September 13, 2022


In this special adult beverage-focused webinar, Datassential hosts Colleen McClellan, Kyle Chamberlin, and Kelly Dykhuizen share the latest and greatest trends and research in the on- and off-premise category and provide a comprehensive overview of the consumer beverage landscape. From consumption frequency and appeal by demographic, to format preferences and brand perception, get consumer insights on adult beverages, including Alcohol to Go and Ready to Drink.

What this webinar covers:

  • Consumer habits when ordering at restaurants
  • Boxed v. Canned alcoholic beverages and their popularity among consumers
  • New beer beverage trends and Oktoberfest!
  • New at-home cocktails products

Watch the episode to learn more! See below for access to the webinar presentation.

Stay tuned for our next Adult Beverage Webinar — date to be announced soon! In the meantime, join us every other Thursday for our bi-weekly Simply Smarter series. Register here.

If you are a Datassential client, click here to access the presentation.

Not a client? Request access using the form below.