Value feels like it’s everywhere right now. But is it actually working? New data shows consumer value ratings peaked back in 2020, meaning shoppers are harder to impress with value than they used to be, even as combo and value meal introductions keep climbing.

In this webinar, Datassential hosts Claire Conaghan and Megan Lynberg explore how consumer value ratings have changed over time.

Learn about:

• The evolution of combo/value strategies across restaurant segments
• What high-performing value items have in common
• Segment-by-segment breakdown of what’s driving consumer value ratings
• Actionable insights you can apply to your next value launch

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