Spicy is now the most prolific word on menus besides vegetable and fruit.

1.5% of all restaurant locations change every month, underscoring the importance of keeping data clean and up-to-date.

One in 5 (22%) limited time offers (LTOs) become permanent menu items.

48% of consumers are interested in Yemeni coffee houses.

Nearly half of Gen Z and 44% of Millennials say they’ve recently tried a product primarily because of how it looked.

Ranch is on the rise: 28% of consumers who eat ranch dressing are eating more of it in the past year.

95.3% of menus offer a spicy item, compared with 91.6% 10 years ago.

Matcha grew by 75% on beverage menus and is expected to grow by 40% in desserts.

74% of operators say globally influenced dishes can command higher price points.

61% of consumers are interested in purchasing functional foods and beverages; heart-health benefits are the ones they want most.